Link Architecture

Taken from google webmaster blog, here is a brief but useful info about descriptive anchors in links:

To see all our basketball videos, click here for the entire listing.

However, instead of the generic "click here," you could rewrite the anchor text more descriptively as:

Feel free to browse all of our basketball videos.

So, I think we should avoid those "more info...", "view more..." links.

Webmaster links

Here some important links for anyone who manages site content and positioning.

• Very usable and nice webmaster tool by yahoo.
• Microsoft's counter part, seems kind of old but there is new beta on the way.
• The almighty google webmaster tool which provides basic manage task and some useful data andstats about the site.

Plus the google analytics offers reports and nice stats, most of the webhosting companies offers this in their plans, but still google provides some benefits such as "benchmarking".

Two important tasks is to provide a sitemap and to define the robots file:

1. From sitemaps.org:

   Sitemaps are an easy way for webmasters to inform search engines about pages on their sites that are available for crawling

   Sitemaps have wide adoption since google, microsoft and yahoo are using it as defined in sitemap protocol.
2. Robots file: it is used to exclude some files from crawling. this is called The Robots Exclusion Protocol.

Hope this is useful for you.